Bachelor of Fine Arts in Visual Communication (BFA) with a concentration in Multimedia

Multimedia artists bring entertainment to life. They use computers to create the images or special effects seen in movies, television programs, and computer games. Others draw storyboards for television commercials, movies, and animated features.

AIU offers a Bachelor of Fine Arts in Visual Communication with a concentration in Multimedia that can help prepare students to become creative and technically proficient multimedia artists. This degree program integrates theory, practice, and team-oriented learning to help students develop the skills and knowledge they need to succeed in this creative field.

The Visual Communication program at AIU is designed to educate and develop artistic and imaginative students for careers in the fields of commercial art and design. The program emphasizes the development of the thinking process and the ability to solve design problems creatively. Students can learn the principles, practical applications, technologies, and methodologies used in solving complex design problems in a creative and unique manner.

Career Opportunities

The BFA in Visual Communication with a concentration in Multimedia can help prepare students interested in developing and advancing a career as a/an:

Multimedia Designer
Production Artist
Ad Designer
Content Producer/Editor
Post-Production Assistant

Challenging, Relevant Coursework

The BFA in Visual Communication with a concentration in Multimedia features industry-relevant coursework taught by faculty members with real-world experience in the field. In this program, students focus on creating animations for the web, using different digital special effects techniques, creating storyboards, and editing sound and video.

Students who successfully complete the program should be able to:

Plan and create effective, cohesive design solutions using a variety of media.
Use current software and technology to create digital compositions while applying color theory and graphic design principles.
Plan and design interactive projects that demonstrate navigational and organizational methodologies.
Apply project management and teamwork skills to address digital design industry issues.
Develop skills for effective oral and written communication, presentation, and critical thinking.
Apply business principles and practices that satisfy project requirements.
Refine existing pieces for inclusion into a professional portfolio.